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IT dept to publicise tax compliance schemes on office walls
September, 16th 2008

The Income-Tax department may soon follow the proverb 'charity begins at home', as for the first time the department will publicise tax compliance schemes on its office walls across the country.

"The publicity campaign would include 831 field stations of the department and other office locations across the country," said a senior IT official. The buildings are located at vantage places in the capital itself, he added.

Aaykar bhawans or Income-Tax offices are situated at prominent Delhi addresses like Connaught Place, ITO square, R K Puram among others. An amount of Rs 30 crore has been earmarked for the publicity campaign.

Plans are also afoot to erect hoardings and billboards at prominent places in the national capital. The publicity messages would display various schemes and and deadlines.

"We have very meticulously planned the advertisements over a few years which do not talk about the penalties or punishments for non-compliance of taxes but only encourage the taxpayer to file his/her taxes and be a contributor to the national economy," the official said.

It would publicise its schemes and policies through different forms of mass-media as television, newspapers, radio, posters, banners and mass mailing systems.

 
 
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