IN THE INCOME TAX APPELLATE TRIBUNAL
DELHI BENCH ‘F’ NEW DLEHI

BEFORE SHRI R.K. PANDA, ACCOUNTANT MEMBER
AND

SHRI K. NARASIMHA CHARY, JUDICIAL MEMBER

ITA No. 1034/Del/2018
Assessment Year: 2011-12

Perfect Probuild P. Ltd., 2nd Floor, vs. DCIT, Circle 76(1),
New Delhi.
Plot No. 2, Commercial Complex,

Dwarka, New Delhi.

PAN : AAECP8053H (Respondent)
(Appellant)

Appellant by : Sh. Ved Jain, Advocate
Respondent by: Sh. Farhat Khan, Sr. DR

Date of hearing: 07/07/2021
Date of order : 05/08/2021

ORDER

PER K. NARASIMHA CHARY, J.M.
Aggrieved by the order dated 20/03/20178 passed by the

Commissioner of Income Tax (Appeals)-41, New Delhi ("Ld. CIT(A)") in the
case of Perfect Probuild Pvt. Ltd. (“the assessee”), for the assessment
year 2011-12, assessee preferred this appeal.

2. Brief facts of the case are that the assessee is a private limited
company engaged in the business of construction. Assessee had a lease
agreement with Noida Authority executed on 04/06/2010 whereby the
assessee is a lessee and paid lease rent to the tune of Rs.81,56,567/- to
the Noida Authority. Assessee did not deduct TDS on such payment made
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for annual lease rent on the basis of letter given by the Noida Authority.
So also during the year, assessee made certain payments in respect of
advertisement expenses to the tune of Rs.9,47,429/- and the assessee
deducted TDS at 2% u/s. 194C of the Income-tax Act, 1961 (“the Act”).

3. Assessee was issued notice u/s. 201(1)/201(1A) of the Act and was
asked to submit the details of TDS deducted in respect of both these
payments.

4. In so far as the lease rent is concerned, assessee submitted copy of
lease deed as well as copy of letter issued by Noida Authority for non-
deduction of tax at source. So also, the assessee pleaded in respect of
advertisement expenses that such payment is covered by section 194C
and TDS at 2% was proper.

5. Learned Assessing Officer, however, observed that the assessee
was required to deduct TDS u/s. 194J of the Act on the payment of
Rs.81,56,567/- and on that premise, created a demand of Rs.8,15,656/-
on account of non-deduction of tax u/s. 201(1) and Rs.4,81,237/- on
account of interest liability in respect of such non-deduction u/s. 201(1A)
of the Act.

6. Similarly, in respect of advertisement expense, learned Assessing
Officer was of the opinion that the TDS was to be deducted at 10% u/s.
194J, but not at 2% u/s. 194C, inasmuch as there was no contract for
providing advertisement services. On that account, he raised a demand
of Rs.9,47,429/- u/s. 201(1) and interest at Rs. 5,08,213/- u/s. 201(1A) of
the Act, put together at Rs.14,55,642/- for short deduction of TDS on
payment of advertisement expenses.
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7. When the assessee preferred appeal, learned CIT(A) gave relief to
the assessee in part by directing the deletion of the demand on account
of non-deduction of tax basing on the decision of Hon’ble Jurisdictional
High Court in the case of Rajesh Projects (India) Ltd. vs. CIT (2017) 78
taxmann.com 263 (Delhi). Learned CIT(A), however, confirmed the
interest liability u/s. 201(1A) holding that even if the assessee is not to be
treated as assessee in default, it does not absolve the assessee from
interest liability u/s. 201(1A) of the Act and directed the learned
Assessing Officer to re-compute the interest upto the date of filing the
return of the deductee. Learned CIT(A), however, confirmed the action of
the Assessing Officer in raising the demand for Rs.14,55,642/- u/s. 201(1)
and 201(1A) of the Act in respect of advertisement expenses for not
deducting TDS at 10% u/s. 194J of the Act. Aggrieved by this action of the
ld. CIT(A), assessee preferred this appeal.

8. In so far as the lease rent payment is concerned, facts are not in
dispute. By placing reliance on the decision of Hon’ble jurisdictional High
Court in the case of Rajesh Projects (India) Ltd. (supra), learned CIT(A)
rightly held that the assessee is not liable to be treated as an assessee in
default, as the assessee was prevented from deducting TDS by Noida
Authority by issue of letter and if the amount of lease rent is accounted
for by the Noida Authority in view of first proviso to section 201(1), the
said fact was to be verified and the demand to the tune of Rs.8,15,656/-
has to be deleted. Since the Revenue does not dispute the correctness of
this finding, what remains to be considered by us in this appeal is the
interest liability u/s. 201(1A) and the finding of the authority below that
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even if the assessee is not to be treated as an assessee in default, it does
not absolve the assessee from interest liability u/s. 201(1A) of the Act.

9. Learned AR places reliance on the decision in the case of Prateek
Buildtech (India) Pvt. Ltd. v. ACIT, 2020(3) TMI 224-ITAT Delhi and M/s.
Skytech Construction Pvt. Ltd. vs. ITO(TDS)- 2019 (12) TMI 601-ITAT Delhi
and submitted that the issue is no longer res integra and in the above
two decisions, the Tribunal noticed the directions of Hon’ble
jurisdictional High court in the case of Rajesh Projects (supra) to the
effect that GNoida was ensured that the reimbursement is made to
compensate the petitioner’s excess payments; the income tax authorities
shall not pursue any coercive methods for recovery of the amounts,
penalty, once the basic liability (with interest to be paid by GNoida) is
satisfied and decided the issue in favour of the assessee. Learned DR
places reliance on the findings of the authorities below.

10. In Prateek Buildtech (supra), a coordinate Bench of this Tribunal
held that when once the basic liability of reimbursement by Gnoida is
made, the authority shall not pursue any coercive method. Same is the
finding in M/s. Skytech Construction (supra). Facts involved in these two
cases are similar to the facts involved in the case on hand. Since the issue
is covered by the view taken by coordinate Benches in two matters, while
respectfully following the same, we restore the issue to the learned
Assessing Officer with the direction to verify whether the NOIDA has
payments of the basic TDS liability along with the interest; that the
assessee shall cooperate and provide relevant information required by
the Assessing Officer and if after verification, it is found that the basic
TDS liability and interest thereon has already been paid by the NOIDA,
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then no such liability shall be raised on the assessee. With these
observations, we allow ground No. 3 for statistical purposes.

11. Now coming to the advertisement expenses, a reading of section
194C with Explanation (iv) thereof makes it clear that any person
responsible for paying any sum to any resident for carrying out the work
of advertising, broadcasting and telecasting shall deduct an amount
equivalent to 1% where the payment is being made to an individual and
at 2% in other cases. Learned Assessing Officer was of the view that the
provisions of section 194J are applicable because there is no contract
between the assessee and the advertising agency in this case and
therefore, such payments have to be treated as payments by way of fee
for professional services.

12. It could be seen that the word “advertising” has been clarified by
CBDT in Circular No. 714 dated 03/08/1995 while stating that according
to the amended provisions, tax has to be deducted @ 1% in case of
advertising and at 2% in other cases. It is further stated in Circular No.
714 that fee for professional or technical services to be formed u/s. 194J
would mean the services rendered by a person in the course of carrying
on legal, medical, engineering or the profession of accountancy or
technical consultancy or interior decoration or advertising or such activity
as is notified by the Board for the purpose of section 44AA or section
194J. This circular makes it clear that the tax will be deducted at source
u/s. 194J from the payments made for professional services, when
advertising agency makes payment for professional services to a film
artist such as an actor, a cameraman, a director etc., in which case the
tax will be deducted at 5%.
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13. Further Circular No. 4 clarifies the distinction between the
payments by a person to the advertising agency and the payments made
by advertising agency to the television channel or newspaper company
etc. A reading of Circular No. 714 and 4 makes it amply clear that when a
person makes a payment to advertising agency, such payments are
covered by section 194C whereas if the advertising agency makes any
payment to a film artist such as an actor, a cameraman, a director etc., it
would be covered by section 194J. This distinction is based on the fact
that when the advertising agency makes such payments to a film artist,
the intellectual property in the contents will be acquired by the
advertising agency and the services secured are only broadcast and
telecast and nothing more.

14. Further, a contract need not always be in writing and could be
implied also. In the circumstances, we find that the payment made by the
assessee for advertisement in connection with their business falls within
the ambit of section 194C and not section 194J. Ground Nos. 2 & 4 are,
accordingly, allowed. Learned Assessing Officer is directed to delete the
addition.

15. In the result, the appeal is partly allowed for statistical purposes.

Order pronounced in the open court on this the 5th day of August,
2021.

Sd/- Sd/-

( R.K. PANDA) (K. NARSIMHA CHARY)
ACCOUNTANT MEMBER JUDICIAL MEMBER
Dated: 05/08/2021
‘aks’