Latest Expert Exchange Queries
sitemapHome | Registration | Job Portal for CA's | Expert Exchange | Currency Converter | Post Matrimonial Ads | Post Property Ads
 
 
News shortcuts: From the Courts | News Headlines | VAT (Value Added Tax) | Service Tax | Sales Tax | Placements & Empanelment | Various Acts & Rules | Latest Circulars | New Forms | Forex | Auditing | Direct Tax | Customs and Excise | ICAI | Corporate Law | Markets | Students | General | Indirect Tax | Mergers and Acquisitions | Continuing Prof. Edu. | Budget Extravaganza | Transfer Pricing
 
 
 
 
Popular Search: cpt :: form 3cd :: VAT RATES :: Central Excise rule to resale the machines to a new company :: articles on VAT and GST in India :: due date for vat payment :: ACCOUNTING STANDARDS :: list of goods taxed at 4% :: TAX RATES - GOODS TAXABLE @ 4% :: VAT Audit :: ARTICLES ON INPUT TAX CREDIT IN VAT :: ACCOUNTING STANDARD :: TDS :: empanelment :: ICAI offer Get Windows 7,Office 2010 in Rs.799 Taxes
 
 
« Service Tax »
 GST to strengthen organised logistics companies
 No need for Parliament nod to waive property tax in Delhi
 CBEC to be renamed, reorganised for GST regime
  GST debate now continues on categorisation of products
 GST coming soon, but don’t expect quick benefits; rich valuation to stall stocks
 FM Arun Jaitley underlines urgency to pass GST bills in this Parliament session
 Government may table 4 GST bills in Parliament today
 Applicability Of Gst Law On Educational Institutions
 Cabinet clears 4 Bills, GST likely to roll out by July 1
 GST may also impact income tax collections: Experts
 Companies, consultants grope in the dark to meet GST deadline

Online, mobile advertising come under service tax net
August, 09th 2014

The Finance Minister Arun Jaitley has proposed to reintroduce service tax on online and mobile advertisements in a move that has evoked mixed reactions from industry players.

“The negative list has been reviewed and service tax levied currently, on sale of space or time for advertisements in broadcast media, is being extended to cover such sales on other segments like online and mobile advertising,” Jaitley said in the Budget speech, adding that the move would help broaden the service tax base.

Two years ago, such advertisements were put under the so-called negative list that specifies services under which no tax was payable. Industry players were expecting that the exemption would continue for at least 3-5 years, as is normally the case. Sale of space for advertisements in print media, however, would continue to remain excluded from the service tax ambit.

Service tax in India is at 12.36 per cent. Terming the move as an ‘unpleasant surprise’, the Internet and Mobile Association of India (IAMAI) said the announcement is a big dampener, not only for the digital medium, but for the industry as a whole.

“Through this communication, we appeal to the Finance Minister to withdraw the announcement at the earliest,” said Subho Ray, President, IAMAI.

Zafar Rais, CEO, MindShift Interactive, said that digital, web and social media agencies would be negatively impacted if the proposal gets implemented.

“Online advertising industry is still in its nascent stage. The rates of the online advertisement space are very less as compared to outdoor or print, yet they have a massive reach. Thus, this rise may not pinch as much,” said Manu Agarwal, founder of naaptol.com,

 
 
Home | About Us | Terms and Conditions | Contact Us
Copyright 2017 CAinINDIA All Right Reserved.
Designed and Developed by Binarysoft Technologies Pvt. Ltd.
Content Management System developers CMS developers Content Management Solutions CMS Solutions CMS India Content Management System India CMS development India Website CMS Website Content Management India Portal CMS India CMS Outsourcing CMS Vendor Complete CMS Custom CMS Services

Transfer Pricing | International Taxation | Business Consulting | Corporate Compliance and Consulting | Assurance and Risk Advisory | Indirect Taxes | Direct Taxes | Transaction Advisory | Regular Compliance and Reporting | Tax Assessments | International Taxation Advisory | Capital Structuring | Withholding tax advisory | Expatriate Tax Reporting | Litigation | Badges | Club Badges | Seals | Military Insignias | Emblems | Family Crest | Software Development India | Software Development Company | SEO Company | Web Application Development | MLM Software | MLM Solutions